Case Study

Sweet Potato Experience provides high quality, sophisticated corporate and social events ranging from product launches and fundraising events to Weddings and Christmas parties.

Main features of the site

• Simple, minimal corporate design
• Easy to navigate
• Video clips of events
• Photo galleries
• Downloadable press releases

The Brief

The brief for this site was a minimalist site to reflect the style and refinement of their events, and allow users to 'experience' the feel of the class and finesse through photographs and other multimedia channels.

Ease of use

Most prominence on the site is given to the individual important aspects of the events. Vision (the objective of the event), Venues (throughout the UK and Europe), Style (everything that enhances the event), Entertainment (all manner of live entertainment), and finally food and drink (everything from canapes to cocktails).

Information about each of these aspects is kept to a minimum, but all are backed up with photographic examples, designed to give visitors a taster and whet their appetites.

Multimedia

For visitors wanting to know more or sample the events fro themselves, the site also includes video clips of wide range of the live acts that can perform in the events. Different video formats were supplied to in.house.media and converted into a suitable format for the web.

More evidence of the quality of the events is provided in a photo gallery, examples of clients, and testimonials from very satisfied customers and press releases where the events have hit the headlines.

Ongoing updates

The site has continued to be updated since it's launch through the addition of new video footage, press releases and testimonials.

Visit the site at www.sweetpotatoexperience.com