Google Analytics (*GA)…you probably have it but do you actually know how to use it properly? You understand bounce rate(*br) means something bad is happening and if your visitor numbers are high you believe  that’s a good sign…but shouldn’t you know a little more?

Look at slow design like a fine wine, which matures and tastes so much more refined as a result of time and patience.

I recently stumbled upon an absolute diamond in the dirt when I was collecting some books from my old pad. The gem in question was a book called Creative Advertising which became my creative bible during my student days.